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Dollar for dollar the Pennington Hot Air Balloon Championship represents one of the most unique advertising opportunities to be found anywhere. Individual sponsorships are custom designed to meet marketing needs.
Common benefits commensurate with top-level sponsors
- Sponsor’s name and logo will be included on a tier commensurate with top-level sponsors on all
- television, radio, and newspaper advertisements;
- posters, mailing, and other official material produced by The Advocate newspaper;
- selected souvenirs given to participating sponsors, pilots, media, volunteers, etc., or sold at the event;
- balloon basket banner assigned to a competitive pilot;
- 1,000 balloon trading cards with sponsor’s logo, balloon photo, and pilot’s information;
- first right of refusal for next year’s event sponsorship
- consideration of any promotional idea as long as it does not conflict with any exclusive agreement
- right to use event logos in sponsor’s advertising, merchandising, and promotional activities
- On-Site during event on a tier commensurate with top-level sponsors:
- sponsor signage on site;
- VIP locations to host employees and customers in a truly unique way;
- public address announcements to the crowds
- VIP Benefit Packages on a tier commensurate with top-level sponsors:
- sets of official apparel;
- VIP credentials for event activities;
- VIP parking permits
Levels of sponsorship and their unique benefits (click on the titles to learn more)
Prominent recognition on all promotional material as the sponsor providing FREE ADMISSION to the event
Sponsor provided corporate hot-air balloon and cold air inflatable
One 10’x20’ booth location for sponsor’s promotional display and merchandising opportunities
Exclusive gated VIP area for sponsor's supplied tent to entertain clients and guests
Prominent recognition on all promotional material as the EVENT SPONSOR
Sponsor provided corporate hot-air balloon and cold air inflatable
One 10’x20’ booth location for sponsor’s promotional display and merchandising opportunities
Exclusive gated VIP area for sponsor's supplied tent to entertain clients and guests
Prominent recognition on all promotional material as the sponsor providing the FREE CHILDREN’S VILLAGE, hosted by BREC (Recreation and Parks Commission for East Baton Rouge Parish)
Sponsor provided corporate hot-air balloon and cold air inflatable
One 10’x20’ booth location for sponsor’s promotional display and merchandising opportunities
Exclusive gated VIP area for sponsor's supplied tent to entertain clients and guests
Prominent recognition on all promotional material as the sponsor providing the STAGE at the event
Sponsor provided corporate hot-air balloon and cold air inflatable
One 10’x20’ booth location for sponsor’s promotional display and merchandising opportunities
Exclusive gated VIP area for sponsor's supplied tent to entertain clients and guests
Prominent recognition on all promotional material as the sponsor providing FIREWORKS at the event
Sponsor provided corporate hot-air balloon and cold air inflatable
One 10’x20’ booth location for sponsor’s promotional display and merchandising opportunities
Exclusive gated VIP area for sponsor's supplied tent to entertain clients and guests
Prominent recognition on all promotional material as a MAJOR SPONSOR
Sponsor provided corporate hot-air balloon and cold air inflatable
One 10’x20’ booth location for sponsor’s promotional display and merchandising opportunities
Exclusive gated VIP area for sponsor's supplied tent to entertain clients and guests
Prominent recognition on all promotional material as a SUPPORTING SPONSOR
One 10’x20’ booth location for sponsor’s promotional display and merchandising opportunities
Prominent recognition on all promotional material as a PARTNERSHIP SPONSOR
One 10’x20’ booth location for sponsor’s promotional display and merchandising opportunities
Prominent recognition on all promotional material as sponsor of one of the BALLOONS
One 10’x10’ booth location for sponsor’s promotional display and merchandising opportunities
If you need more information about the Pennington Balloon Championships, please contact George Richard at george@laballooning.com or call (225) 933-2027 or click here to fill out our contact form.



